http://www.phildebate.com Time to Learning about Business and Financial Services from Phildebate Mon, 19 Dec 2011 16:09:25 +0000 en hourly 1 http://wordpress.org/?v=3.2.1 http://www.phildebate.com/dramatic-shift-in-marketing-reality-scholz-friends/ http://www.phildebate.com/dramatic-shift-in-marketing-reality-scholz-friends/#comments Wed, 28 Jul 2010 23:23:56 +0000 http://www.phildebate.com/2010/07/dramatic-shift-in-marketing-reality-scholz-friends/ Companies, marketers and advertising agencies are facing a dramatic shift in marketing realitiy – and are increasingly failing to connect with consumers. The big challenge in times of exchangeable products, the rise of social media and mature and rather brand sceptic consumers: To find new ways how to get people engaged again in products, advertising and in brands. Don´t you have something interesting to say? Mailto:engage@sf.com

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